A business model pattern arrives... and then? A translation perspective on business model innovation in established firms - Audencia Access content directly
Journal Articles Strategic Organization Year : 2022

A business model pattern arrives... and then? A translation perspective on business model innovation in established firms

Kajsa Ahlgren Ode
Céline Louche

Abstract

This study examines business model innovation (BMI) in an established firm. We investigate the case of a Swedish utility company that adopted and implemented a business model (BM) pattern originating from outside the firm. We draw upon Scandinavian translation theory to understand the micro-level dynamics of how BMI unfolds. Our findings show that the BM pattern is disassembled into its constituent parts, that these are translated separately and, little by little, (re)assembled into a whole to form a new BM. This process involves several loops of translation activated by the interplay between five practices: formulating, engaging, resisting, anchoring, and energizing. On the basis of our findings, we develop a BM translation framework. We thereby contribute to a better understanding of the micro-level perspective on BMI initiated by the adoption of a BM pattern. We also reveal that BMI processes triggered by BM patterns from outside differ from those taking place when a new BM is entirely developed within a firm.
Fichier principal
Vignette du fichier
Manuscript-SO-19-0340-R3.pdf (597.99 Ko) Télécharger le fichier
Origin : Files produced by the author(s)

Dates and versions

hal-03633349 , version 1 (11-04-2022)

Identifiers

Cite

Kajsa Ahlgren Ode, Céline Louche. A business model pattern arrives... and then? A translation perspective on business model innovation in established firms. Strategic Organization, 2022, pp.147612702210941. ⟨10.1177/14761270221094189⟩. ⟨hal-03633349⟩

Collections

AUDENCIA UNAM
122 View
309 Download

Altmetric

Share

Gmail Facebook X LinkedIn More